How ScaleMatrix AI Ranking Helped a Roofing & Storm Restoration Contractor Generate $291,600 in Contracted Work in 90 Days
Attributed Contracted Work
Qualified AI Inspection Requests
Signed Roofing Projects
Cost Per Qualified Inspection
The Growth Challenge
This roofing contractor relied heavily on word-of-mouth and unpredictable storm surges. Previous Google Ads generated calls, but they could not distinguish qualified replacement inquiries from repair requests outside their service area. When Tampa homeowners asked ChatGPT and Perplexity for top-rated storm restoration contractors, competitor names were cited while this contractor was completely omitted.
What ScaleMatrix Implemented
Campaign Results After Optimization
| Key Metric | Previous Period | After ScaleMatrix | Verified Change |
|---|---|---|---|
| Total Tracked Inquiries | 174 | 301 | +73% |
| Qualified Inspection Requests | 55 | 96 | +75% |
| Cost Per Qualified Inspection | $482 | $276 | -43% |
| Signed Roofing Projects | 10 | 18 | +80% |
| Average Contracted Value | $15,400 | $16,200 | +5% |
| Attributed Contracted Revenue | $154,000 | $291,600 | +89% |
“ScaleMatrix gave us a clear, transparent roadmap for AI search. We went from invisible on ChatGPT to being recommended as the premier roofing entity in Tampa Bay.”
Revenue Calculation & ROI
18 signed projects × $16,200 average contracted value = $291,600 in attributed contracted revenue (~11.0x ROI on AI optimization investment).
Measurement Methodology
Results were verified by cross-referencing AI Search Share of Voice reports, tracked inbound phone calls, booking form submissions, and closed CRM proposals.
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